Greentube and Betfair have teamed up in Italy to bolster their respective footprint in the country, which has proven to be one of the most lucrative markets in Europe. Players will now get to enjoy a select range of titles by the acclaimed supplier directly on Betfair IT.
Among the titles that are available to locals through the Flutter Entertainment platform are such options as Piggy Prizes Wand of Riches, Charmin’ Lady’s Room, Piggy Prizes Wishof Riches, and a number of other top-performing games.
Betfair IT gets a host of Greentube slots as new games
Yet, this is not all that players will get with more delightful titles such as Book of Ra Deluxe, Book of Ra Deluxe 10, and Lucky Lady’s Charm Deluxe, giving local players a lot to work with. Betfair is also known for an extensive selection of bonuses, and although Italy has strict player-focused rules on bonusing, local players may still enjoy no deposit codes and bonuses.
Greentube Commercial Director David Bolas has welcomed this fresh opportunity as an important step forward for the supplier, which is seeking to not only consolidate its presence in Italy but also remain the go-to option for players.
"By partnering withBetfair, we are not only further expanding our presence in Italy, but also reinforcing our commitment to deliver a premium, innovative gaming experience to a dynamic and growing market," Bolas said.
Deepening ties with Flutter Entertainment in Italy could serve as further expansion globally, Bolas noted. Greentube has many plans in the works when it comes to its international growth.
Greentube and Betfair keen on reinforcing their brands
South Africa has proven to be an important pillar of its overall objectives. Earlier this week, the company confirmed that it has signed a new content deal with South African operator Supabets.
The supplier similarly expanded with Fanatics Sportsbook and Casino in the United States in March, as it continues to pivot towards new high-value destinations.
Betfair has been building its own reach, with the company previously teaming up with ESA Gaming to add even more game variety to its library in the Italian online casino.
Image credit: Greentube
