Octoplay is marching on in the United Kingdom and Ireland, with the company signing a new content deal with BoyleSports, one of the most prominent regional brands, and the largest independently owned Irish bookmaker, Casino Guru News learned in an email press release.
Octoplay’s slots are available with BoyleSports in the UK and Ireland
The partnership is tailored towards BoyleSports’ digital platforms and the online casino offering the brand is bringing for players, marking the latest content integration the supplier has been able to complete in the United Kingdom over the past weeks and months.
The impact on both companies’ operations is expected to be immediate, with Octoplay continuing to secure coveted market share and BoyleSports is driving differentiation for its content portfolio through the introduction of an up-and-coming and cutting-edge developer of innovative casino games.
Commenting on this strategic expansion, Octoplay Director of Business Development RalitsaGeorgieva had this to say:
"BoyleSports' extensive market reach and strong brand presence strengthen our position as we accelerate our UK expansion. This collaboration reinforces our strategic focus on the UK and Irish market and allows us to deliver our premium titles to an even broader audience."
She was joined by BoyleSports Gaming Manager James Stephenson, who was similarly keen to see the supplier boost the operator’s footprint and stand in the market.
Proven track record of bringing outstanding content
Stephenson hailed Octoplay’s track record in the UK and Ireland, and the clear focus on premium quality content that aligns with the operator’s vision to deliver exceptional and responsible entertainment.
"Octoplay's proven performance and strategic approach to game development made this collaboration an ideal fit for our game portfolio," he explained.
Octoplay is bringing an exciting variety of titles to BoyleSports’ online casino, including Cash Link Express: Hold & Win, Lightning Blitz: Chain Collect, and The Great Jackpot Expedition, among others.
Octoplay has been in the business of building bespoke games for prominent operators, with the company recently launching a third such title for Flutter Entertainment. In January, Octoplay also teamed up with The Rank Group for a UK launch.
The supplier has also broken ground with Casino777 in Belgium that same month and, at the end of last year, it expanded with Svenska Spel in Sweden.
Image credit: Octoplay
