Octoplay is doubling down on its European footprint with the innovative Swedish studio now teaming up with Evoke Group, a global gambling behemoth, and the operator behind such seminal brands as Mr Green, 888, and others.
Octoplay set to expand with 888 and Mr Green in Denmark, and the UK
The new content partnership will cover both Denmark and the United Kingdom, with Octoplay bringing its blockbuster games to the two brands’ websites and in each respective jurisdiction. This is not the first time the two companies have worked together.
Octoplay and Evoke Group teamed up in 2024 when the supplier rolled out its games with William Hill and delivered a custom variation of Jackpot Hunt for the brand.
Yet, the extension of the partnership signals both companies' commitment to further consolidating their footprint in local markets by bringing tier-one products to local gamers. Octoplay Director of Business Development Ralitsa Georgieva had this to add:
"Expanding our partnership with Evoke through 888 and Mr Green highlights our momentum in delivering premium content to tier-one operators. This integration marks our third partnership in Denmark and another successive launch in the UK, bringingOctoplay's content to even more players across both markets."
The partnership was welcomed on a similarly upbeat tone by Evoke Head of Content Operations Keiron Downs, who hailed Octoplay as a source of innovative gaming content to be introduced to player bases in both Denmark and the United Kingdom.
"This strategic expansion reflects the strong performance of our existing partnership and our confidence in Octoplay's ability to deliver exceptional gaming experiences," Downs wrapped up.
Image credit: Octoplay
