SPRIBE, the studio behind the widely acclaimed and constantly growing Aviator crash-style game, has signed a new prominent personality to its portfolio of brand ambassadors – Nina Drama, the award-winning and widely recognized content creator and UFC interviewer.
SPRIBE adds another prominent brand ambassador from the UFC
Known for her quick wit, apt questions, and hit interviews, Nina Drama (real name Nina-Marie Daniele) is joining a lineup of outstanding personalities, many of whom are fellow UFC members like herself.
Nina Drama welcomed this opportunity herself and said, "Playing Aviator is so much fun, and I know my audience will love it too!UFCstars Merab Dvalishvili and Alex are also ambassadors, and I know together we will make fun, relatable, and viral content while also promoting Aviator."
Other prominent talent from the UFC to have partnered with Spribe in promoting its products, and Aviator specifically, include Alex Pereira and Merab Dvalishvili. Nina Drama will lean into her strengths as a content creator and influencer, and run several campaigns meant to promote Aviator to her followers.
The partnership has been specifically designed to help raise Aviator’s game profile with Gen Z and Millennial demographics, although Spribe’s flagship title has already been enjoying a near-unprecedented interest.
Aviator’s player base continues to expand rapidly
The game already has a monthly player base of 50m people. Aviator’s logo is already part of the UFC, as part of a multi-year and multi-million-dollar marketing tie-up that sees the game’s logo appear during Fight Night as octagon signage.
The partnership was similarly welcomed by Spribe CCO Giorgi Tsutskiridze: "We are thrilled to welcome Nina Drama to our growing roster of brand ambassador partners, and to be able to directly engage with her large and loyal fan base through some truly unique creative campaigns."
"We are really excited about the campaigns we will be launching with Nina – they will hit different, for sure, but we expect them to have a strong impact and introduce even more people to the thrills and spills the Aviator provides," he wrapped up.
Image credit: Aviator /Spribe
