Wazdan expands reach with Bally's in the UK

Wazdan has signed a content partnership with Bally’s Interactive in the UKThe partnership covers all of the latter’s brands, which include six websites, and covers 20 slotsWazdan is maintaining its European and international growth through multiple partnerships

Wazdan, a top-performing iGaming provider and developer of blockbuster online slots, has further teamed up with Bally’s Interactive in the United Kingdom, delivering its portfolio of titles for the company's brands locally.

Wazdan expands UK footprint as Bally’s gets content boost

Bally’s will benefit from a host of excellent Wazdan titles and have access to these games across the operator’s full portfolio of brands, including Double Bubble Bingo and Monopoly Casino, Rainbow Riches Casino, BallyBet Casino, and Virgin Games, and Jackpot Joy.

All of these Bally’s Interactive brands will now benefit from a selection of Wazdan’s very best titles, among which are such iconic releases as Hot Slot: 77 Cash Out, Mighty Fish: Blue Marlin, Mighty Wild: Panther Grand Platinum Edition, 36 Coins, and others.

In total, there are 20 Wazdan games that have arrived on Bally’s Interactive’s brands’ portfolios, with more to follow. The integration has been carried out by Relax Gaming, and the partnership also includes many of Wazdan’s signature engagement features, such as the Hold the Jackpot bonus game, Cash Infinity, Collect to Infinity, Sticky to Infinity, and Cash Out.

Wazdan Chief Commercial Officer Andrzej Hyla has welcomed the opportunity to see the slot studio expand its clout in the United Kingdom through the tie-up with Bally’s and strengthen its local footprint.

"Partnering with a respected operator like Bally's allows us to bring our innovative and engaging games to a broader audience. We are confident that their players will love the unique features and top-tier content we've become known for."

Wazdan’s Portfolio expands well across Europe and beyond.

Bally’s Interactive Director of Product Operations, Deszo Pazamany, was similarly pleased with this opportunity, hailing Wazdan’s portfolio and studio products as high-quality and dynamic games.

"We have every confidence that this leading portfolio, packed with standout features, will be a big hit with our players. This partnership reinforces our commitment to offering the best and most diverse gaming experience to our customers," Pazmany said.

Wazdan has had several important milestones to celebrate over the past several weeks, with the company obtaining a license in Denmark. The company has also been gathering momentum in North America through partnerships with iGaming operators.


Image credit: Wazdan

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